Why #PurpleKoolAid is My Favorite!

When I am asked about my clients, I often react like a parent who’s been asked: “Which one of your kids is your favorite?!?”

Truth is: I sincerely do love and appreciate all of my clients.

A big part of that is the way we meet, which is typically an alignment of energies.

Basically, I don’t cold-call. Some marketers will hammer me for admitting that.

My reasoning is simple: I want to gain clients for whom I am a good match, energy-wise, message-wise and integrity-wise.

They come by referral, through networking and response to the messages I create and share through my radio shows, video channel and articles.

One of my longest-standing regular clients is the Athena’s Home Novelties Company.


I have been invited to share nearly a dozen presentations with them, including my 5th annual “Engaging Your WHY: Vision Board” event happening later this month.

With team members scattered across 44 states, they are among the most passionate, driven, caring, supportive and joyful people I have ever known.

Now, when someone gets THIS excited about a company or program, they are often referred to as “having drunk the Kool-Aid”.

Sadly, this is often said with a negative tone, as though it is wrong to get so excited about something.

My industry probably deserves partial blame. Too many gurus getting too many people amped up to 11 (thank you, Spinal Tap) created crazed, rabid fans who can scream the slogans…but not have the heart to match the mission.

The #PurpleKoolAid of Athena’s though, is real.

Although we work together ‘live’ once per year, I do my best to lend my support and encouragement year-round via social media posts, coaching webinars and personalized videos.

The goal for me, as a speaker, is to have long-lasting IMPACT for them.

I believe that should be the goal of ANYONE, in any industry: to swing for the fences every time you work with your clients, and hope you have made a lasting difference.

This weekend, while they were celebrating their annual weekend conference, they gave me a heaping helping of joy and emotion within the first 30 seconds of this video. CLICK HERE TO VIEW!

I can think of 10,000 reasons why I appreciate Kerri Sellers right now.


Because that is how much money she just won, two seconds after mentioning my name and the mindset I have tried to bring to their team!

The “CLICK CLICK” she mentioned was the approach I created when looking at goals like an old wooden roller coaster.

Have you ever set a goal for yourself that scared the crap out of you the next day when you realized it was huge…AND you had shared it out loud in front of other people?

Yup, me too.

By breaking it down into manageable chucks and consistent daily actions (CLICKs), we get closer and closer to their achievement, and then we get to enjoy the ride to celebrate.

In this case: Kerri kept booking parties, taking care of her clients, adding team members and consistently building up her brand until she achieved enough success to earn one (two, actually) of the keys that gave her the opportunity to open that $10,000 Treasure Box.

I could not be more proud, or honored, at seeing how my little message has become part of the fabric of this amazing company, and I cannot wait to see where their 2017 Vision Boards will bring them.

Where could the CLICK, CLICK of the roller coaster take YOU this year?

How will you celebrate when it does?

Will you rock the house like you’d taken a great big gulp of Purple Kool-Aid?

OH YEAH!!!! 🙂

How Did You Jumpstart Your Day?

There was another debate recently.

No, I did not watch it.

Why not?

Because I’ve got better things to do than watch two circus monkeys have a sh*t-fling across every major TV network.

I am informed. I know the track record of each. I know what their positions are on the major issues, simply by looking them up on-line.

There should be a skull and crossbones shown at the beginning of each debate saying “Side effects of the following program include anger, resentment, de-friending on social media, the tossing of TV remotes and a complete loss of rational thought and reasoning”.

Many people begin THE NEXT DAY in a bad mood, and blamed it on the debate, forgetting that while we all have to listen to the noise, it is up to EACH OF US how we react to it.

Here’s how my day began:

1) assembled the weekly bag lunches for a local homeless veterans

2) took a beautiful photo of the bright foliage and the barn next door at sunrise

3) thanked my friends for sharing my latest video on their social media pages

How did YOU jumpstart YOUR day?

Did you intentionally do something positive, listen to your favorite music, read something inspiring, watch something funny, share a hug, have a kind word with someone?

By the way, as I was making the lunches, I was doing my best Mick Jagger/Keith Richards combination of moves, rockin’ around my kitchen…wearing a great big smile.

People say that breakfast is the most important meal of the day.

I believe what you intentionally plug into your heart and mind before you make that breakfast is even more important.

How did you start YOUR day?

Do you need to improve on it tomorrow?

Will you?

Gratitude…and Go-Giving!

Now in my 12th year as a professional speaker (just over half-way to ‘Overnight Success’) and in my 23rd year as an entrepreneur, I am often asked for tips and resources that helped me survive this long.

There are a handful of books I recommend (as I respect their authors a ton), which have served to inspire me or give me a swift kick in the butt, whichever I needed most at the time.

Here is the list, my gift to you, that falls out of my head at a moment’s notice:

Mark Sanborn: “The Fred Factor”

Joe Calloway: “Becoming a Category of One”

Scott McKain: “Create Distinction”

Larry Winget: “It’s Called Work for a Reason”

Randy Pennington: “Make Change Work”

For those not in-the-know, these gentleman are collectively known as The Five Friends, and I am grateful to each of them for what they’ve taught me.

I highly recommend you check them out. Every book listed above can help make a great BIG difference in your results, if you’re paying attention and taking action.

Anyway, back to my list. There is one additional book I need to mention. One that I have read (okay, listened to) more than any other book ever written: “The Go Giver” by Bob Burg and John David Mann.

This video includes the exciting results of several of the book’s ‘5 Laws of Stratospheric Success’ and also serves as a THANK YOU to my most recent clients who helped make a bunch of our friends (human and fuzzy-faced) very happy.

Click here for Steve’s “Gratitude and Go-Giving” VIDEO

Who are YOU surrounding yourself with these days?

Are you investing your time, and your mind, in people who are helping to make good things happen?

Do you regularly recognize moments of goodness in your life, and thank those who help to make them happen?

How can you include GIVING and GRATITUDE on your path to success (whatever that looks like for you)?

Be Positive on Purpose (Store Clerk)!

I love being a positive person, on purpose.

I like making people laugh and realize that they matter.

I like creating moments that people will (hopefully with a smile) remember at the end of their day.

Sadly, not everyone shares this intention.

As we get closer to the holidays (ugh…okay, I realize the leaves are still on the trees), one thing I am reminded of each year is just how rude and impatient some people are.

Don’t think it’s a that big of a deal?

Go to YouTube and look up ‘Rude Customers’.

Yes, I do realize that you can also look up ‘Rude Customer Service’ and see the negativity come flying across the counter from that direction as well.

From my personal observations, there are more rude customers than employees.

Why is this?

Again, from my personal opinion: because customers know they can be rude and the employees are not allowed to be rude back to them.

It’s a bit of bullying…victim can’t fight back (without risk of being fired, in many cases).

Somewhere along the line, someone coined the phrase ‘the customer is always right’…which I believe is a power-shifting pile of crap.

This is one thing I love about being self-employed.

Have I been verbally abused by people at events over the years, as a DJ or a professional speaker?

Yes…on both.

What I finally began to do was ask: “Do you have any idea how rude you are?” to those who felt they could say anything they wished to me without reprecussion.

You should see their faces when that greets their ears…priceless.

Sorry, I don’t pay myself enough to put up with their crap.

The people I do my best to encourage are convenience store clerks.

They are stuck behind the counter with the lottery tickets and slow-rolling hot dogs, listening to some peoples’ rudeness all day, every day, as if they are at the center of everything that is wrong in their customers’ lives.

Does this approach work every time?


Some people will look at you like you’re an idiot.

Some might actually be rude.

It happens.

So, we pick our battles…and do our best because it is the right thing to do.

We seek out those who look like they might benefit from a smile, those who appear beaten down, those who look like they could use a bit of encouragement.

It can be as simple as looking someone in the eye and saying “I hope your day gets better”.

Go ahead. Try it.

You might just discover that the day that improves most…is yours.

Are You Taking EVERY Step Toward Your Success?

I don’t know what your goals are…but I hope YOU do.

It doesn’t really matter what they are, as their achievement boils down to some pretty basic steps.

This is the part of the article where some gurus will give you a special link to their ‘Super Secret Formula’ for success, with ‘Sweet Baby Ninja’ Access for just $97…but wait there’s more!!

I am IN the personal development industry, and many of those offers drive me nuts.

Did I recently go through an experience that taught me all the basic, necessary steps to achieve a goal?


Was it on a cloud-ringed mountaintop in Tibet with a wise, bearded guru-dude?


It was in the woods at the far end of my Dad’s property in Dunbarton NH (elevation: 825 feet above sea level, no nosebleeds here) while cutting firewood for the upcoming winter.

What was my goal?

A shed full of firewood (about 1.5 cords) for the upcoming winter.

It’s important to quantify our goals as well as knowing what they look like.

Not everyone gets that step right.

Too many people just say “I want my life to be better!”

When asked how (or even why), too many have no idea.

That’s sad, in a way, because knowing what you DO WANT is the first step.

After that, the others line up like this:

   2) Find Your Resources: Where will you start, what will you need to achieve?

   3) Invest in Tools: What skills or products will you need, who do you need to meet?

   4) Plan Your Strategy: What steps do you need to take, in what order?

   5) Take Action: This is where those who simply ‘Hope Wish & Dream’ fail!

   6) Collect Your Winnings: Gather your successes, appreciate, make room for more.

See? No secret formula, program or expensive weekend event.

Here is a VIDEO which accompanies this message.

Just something that is working for a regular guy like me who learned something valuable and wanted to share it.

If you’ve got something in your life that could use some improvement (goals, money, job, relationship…anything), I sincerely hope this simple message can be helpful in getting you UN-stuck and on the way to something better…whatever that looks like, for you.

Thunder or Lightning…Which One are You Bringing?

If you haven’t heard the controversy yet, you’ve probably been binge-watching your favorite Netflix series safely ensconced in your couch pillow fort the last few weeks.

San Francisco 49ers back-up quarterback Colin Kaepernick has decided, as part of voicing his opinion on police-civilian race relations in America, to sit down during the playing of the National Anthem.

While some defend his right to do this by the simple freedoms we all enjoy, others are criticizing him for disrespecting the country which enabled him to make millions of dollars per year. Some have gone so far as to air videos of his jersey being burned in effigy.

 Here are my thoughts, in less than 5 minutes:

“Thunder or Lightning: Colin Kaepernick?”

My bottom-line question: will he bring the lightning…or simply rumble his thunder?

Many people talk…fewer still WALK THEIR TALK.

Which one are YOU doing in the world every day?

When you point your finger at an injustice, do your actions back it up?

The world already has enough thunder. We need more lightning.

Will YOU be the one to help make some happen…today?

Attitude: Do You Know the Mating Call of the Negative?

I love positive people.

Let me clarify: I love *genuinely* positive people.

The ones who walk through life on a cloud spitting sugary sunshine all day long can be annoying.

I dig people who live in a balance of “hey, the world’s not a perfect place but I am going to find something good today and run with it”.

Yeah, those are MY PEOPLE.

Then we have the negative people…those who insist on waking up every day and check their To Do lists, smiling because #1 reminds them to “Find Something to Bitch About”.

You’re picturing someone, aren’t you?

You may work with them, live with them, see them every day on the train or be otherwise associated with them.

You can often hear them before you see them.

Here’s an example of how we know they’re coming.

CLICK HERE to see Steve’s video on “The Mating Call of the Negative”  

You have several choices when it comes to dealing with negative people:

1) You can ignore them.

2) You can join them.

3) You can do your own thing, trying to set an example of ‘another way’.

I’ve had negative people around me throughout my life.

Odds are that you have, too.

You’ll probably cross paths with a negative person today.

It may be in-person, on the phone or on social media.

How will you know?

You’ll hear that mating call…and you’ll smile a little smile knowing that you have a choice.

Please honor yourself enough to know that you do, and that their path is not your path.


Please choose wisely.

You never know who YOUR DECISION may affect.